How to build a WordPress website? WordPress helps in building aesthetic websites with limited or no coding knowledge. How is it done? Let’s look into it – What is WordPress? WordPress is a Free and Open-Source Content Management System (CMS) i.e., Freely available platform to build website using blocks, themes and plugins. 6 Steps to …
Let’s start things off with a quick review of 5 best web hosting services in India. I will first show you the key features that you should consider before purchasing a web hosting plan. Next, I will introduce you to the 5 best web hosting services. Later, you will see how these web hosting services …
What is Branding? Types of Brand Elements? Definition of Branding: Branding is a purpose driven process of creating an identity of a company and its products or services in the customer’s mind. Types of Brand Elements: 9 Brand elements that matter Brand Name Brand name is a name given by a business to its products …
Social Media Marketing Social media marketing refers to the use of social media platforms to promote company’s products and services. It is a broad term that encompasses both Paid and Non-Paid form of digital marketing. For instance, an image posted on Facebook can be considered as organic or non-paid form of social media marketing. While …
How to do email marketing for small business? Let’s look into the checklist of how to do email marketing for small business – Create SMART Goals Choose an Email Marketing Tool Create an Email Marketing List Segment an Email Marketing List Select a Design Template from Email Marketing Tool Create an attractive Subject Line Use …
Content Marketing Strategy for Business Definition A type of marketing strategy that focuses on showcasing content that is relevant and valuable to people. People love to read, listen or watch things that are of interest to them. So, if you know what people like and what topics are in demand then you can create your …
What is Google Ads? Google Ads is an online platform for advertisement on Google Networks. Google Networks are divided into two groups mainly Search Network, example search engines like Google Search and Non Search Network (Display Network), example mobile apps, videos, websites etc. Search Network Search Network includes Search Engine, Maps, Shopping, and websites that …
What is SEO? SEO is acronym for Search Engine Optimization. SEO is a process that helps in increasing your website ranking on Search Engine Results Page (SERP). SERP is the page that a search engine (ex. Google and Bing) returns when you submit a search query. SEO can also be referred as a organic or …
Digital Marketing Courses Digital marketing courses are aimed at creating awareness and consideration in the minds of audience. Digital marketing helps in promoting and selling of products or services in the local or global markets through internet. Learning digital marketing will help businesses in creating a foundation for growth and stability in online market. Individuals …
Understanding Traditional and Digital Marketing for Small Businesses Traditional Marketing Traditional marketing is one of the oldest forms of marketing and is tried and trusted by all types of businesses. It uses offline modes of communication like print, billboards, broadcast, emails, and phone. Businesses use traditional marketing to reach a large number of customers. As …
