What is a Digital Marketing Agency? A digital marketing agency is a company that offers a range of services to help businesses promote their products or services online. They offer services from Search Engine Optimization(SEO) and Pay-Per-Click Ads (PPC Advertising) to Social Media Marketing (SMM) and Content Creation. These agencies are dedicated to leveraging the […]
This category consists of blogs related to learning new skills for career and organizational growth.
Digital Marketing and It’s Types: A Beginner’s Guide Digital marketing is a form of marketing that uses the internet and digital technologies to reach and engage with potential customers. It is a powerful way to promote your brand, products, or services online and to measure the effectiveness of your campaigns. Digital marketing can help you
What is Artificial Intelligence(AI)? Artificial Intelligence (AI) refers to the creation of intelligent machines that can perform tasks that normally require human intelligence such as understanding natural language, recognizing images, making decisions, and solving problems. AI systems are designed to learn from experience and improve over time through a process called machine learning. There are
How to build a WordPress website? WordPress helps in building aesthetic websites with limited or no coding knowledge. How is it done? Let’s look into it – What is WordPress? WordPress is a Free and Open-Source Content Management System (CMS) i.e., Freely available platform to build website using blocks, themes and plugins. 6 Steps to
Definition of Branding: Building a distinctive and identifiable identity for a product, service, business, or person is known as branding. In order to distinguish a certain offering from that of its rivals, it entails influencing audiences’ perceptions, feelings, and associations. Branding is more than simply a name or logo; it includes the complete experience and
I’ll first give you a definition of Social Media Marketing, then I’ll go through some of its platforms, it’s importance and finally, how to run Social Media Marketing campaigns. Let’s begin by defining the term: Social Media Marketing Social media marketing refers to the use of social media platforms to promote company’s products and services.
What is Google Ads? Google Ads is an online platform for advertisement on Google Networks. Google Networks are divided into two groups mainly Search Network and Display Network. Search Network Search Network includes Search Engine, Maps, Shopping, and websites that partner with google to show ads. Display Network Display Network includes YouTube, Blogger, Gmail, plus thousands
What is SEO? SEO is acronym for Search Engine Optimization. SEO is a process that helps in increasing your website ranking on Search Engine Results Page (SERP). SERP is the page that a search engine (ex. Google and Bing) returns when you submit a search query. SEO can also be referred as a organic or
Digital Marketing Courses Digital marketing courses are aimed at creating awareness and consideration in the minds of audience. Digital marketing helps in promoting and selling of products or services in the local or global markets through internet. Learning digital marketing will help businesses in creating a foundation for growth and stability in online market. Individuals